Wretch 32 with his second UK single ‘Unorthodox’

Wretch 32 has had an impressive start to 2011 with the release of his first single ‘Traktor’ in January, which debuted at number 5 in the charts, bringing him firmly into the limelight. Appearing in 2009 at Radio 1’s Big Weekend, he was largely unheard of and has since signed a deal with the Ministry of Sound and was nominated for ‘MTV brand New for 2011’. His unusual lyrics such as ‘my lifestyles terribly wild / But you never catch me on the Jeremy Kyle show’ has made his work stand out and appeal to audiences more than his previous collaborations with the likes of Chipmunk. Big on the Grime scene, his successful move into the mainstream makes lines such as ‘don’t follow no sound/ it follows us’ sceptical  but, nonetheless, his new single  ‘Unorthodox’ featuring pop cross-over Example, who he supported on tour, is set to make its mark on the charts with its summer feel and quirky music video.